The regional screenings began in Abuja and Enugu, while the final screening was held in Lagos
Gulder Ultimate Search, which borders on the survival instincts of contestants, began in 2004
In its 11-season run, the show discovered several talents who became stars in Nigeria’s entertainment industry.
Created and sponsored by Nigerian Breweries Plc, manufacturers of Gulder lager beer, GUS started in 2004 and enjoyed 11 seasons on air.
